Project Summary
B2W Inform is a cloud based custom form creation tool. Companies are not only able to capture data, but they also have rich analytics capabilities and real-time alerts and notifications. Many customers use B2W Inform for construction safety, equipment inspections, job compliance, performance, and profitability.
We received feedback from customers that the current email template was frustrating because when they tried to forward a message or report, they couldn’t type a note because the background was dark.
The Problem
Inform administrators and site supervisors need to be able to forward their emails and reports and be able to easily add a note that the recipient can read.
The Solution
In addition to changing the background color of the emails, we made other improvements to improve usability.
- We made the email responsive to a smaller screen size and optimized for the phone.
- We updated branding information to be current for the business.
- We changed the background color from dark to light.
- We brought the Inform email to be more inline with the styling of the rest of the product suite.
- We replaced images that contained the header with text over a background color so it is always visible.
